WINES TRADE AWARENESS WORKSHOP BY DIRECTORATE INTERNATIONAL TRADE PROMOTIONS & NAMC 2024

The Department of Agriculture, Land Reform and Rural Development in conjunction with the National Agricultural Marketing Council (NAMC) hosted a virtual Trade Awareness Workshop For Emerging Farmers on Wines on the 13 March 2024.This session targeted emerging wine producers or traders as well as Farmer Production Support Units, extension officers in the provinces and government officials.

The main aim of the webinar was to raise awareness on all critical aspects of the exporter value chain for those interested to participate in exports either directly or indirectly. Topics to be covered:

  • Export marketing (EMIA) incentives
  • What producers need to know about participating in the export value chain for wines
  • Industry transformation (through levy funds)
  • Emerging markets
  • Black owned brands and other initiatives
  • Export certification, processes, procedures and regulatory requirements of the Liquor Products Act and various export markets
  • International trade agreements and preferential trade

Presentations

Following Presentation are included in the Zip folder:

  • Presentation 01: Export marketing (EMIA) incentives: Ms Nkateko Ngobeni – The dtic
  • Presentation 02: Small business development relating to export readiness: Mrs Liya Cherian – SEDA
  • Presentation 03: Setting the scene for South African wine exports – Wines of South Africa: Ms Maryna Calow – Wines of South Africa (WOSA)
  • Presentation 04: Trust funds and transformation projects: Transformation funded through statutory levies and trust funds: Mr Ricardo Smith – NAMC
  • Presentation 05: SA Wine’s involvement in supporting emerging black wine producers: incorporating emerging wine producers in the export value chain: Ms Karin Kleinbooi – SA Wine
  • Presentation 06: Export certification, processes, procedures and requirements of the Liquor Products Act and various export markets: Mr Kobus van Wyk – Directorate: Food Safety & Quality Assurance (DALRRD)
  • Presentation 07: International trade agreements and preferential trade: Ms Asanda Languza – Directorate: International Trade Promotions (DALRRD)